Client centered Peer Recognized Democratic Direct Mail Firm

What We Do

Zenith Strategies is an Award Winning Direct Mail firm based in the Upper Great Lakes. With Zenith Strategies you get a partner, not just another consultant. We pride ourselves on being versatile enough to help your campaign meet challenges at every level, and ensure your mail is fresh, new, and unique, instead of more recycled content.

Data and the candidate’s story drives the creative, and we believe your mail should tell your unique story in a way that is compelling, memorable, and effective. Zenith Strategies believes in a collaborative approach, working as part of your team, ensuring your whole mail program is integrated with other campaign communications across all media. 

We believe in personalized attention and specialize in communicating to nontraditional groups in a way that is culturally appropriate and makes sense to them.

Award Winning— Peer Reviewed

×

Zak Williams

is founder and partner at Zenith Strategies, a political consulting firm specializing in direct mail and strategic communication. Based in the upper Great Lakes region, Zak works with candidates, progressive organizations, and caucus programs around the country on developing creative mail programs and comprehension communication strategies. Zak's work with clients has been recognized by his peers as award-winning, including Best State Legislative Mail, Best Use of Humor, and Best Mail in a Bare-Kunckled Street Fight Victory.

Zak believes in a client-centered approach, recognizing his clients’ passions and interests that lead them to public service are their strengths. These strengths are the stories that are woven into mail programs that help his clients win. Zak believes in a hands-on approach, recognizing that a consultant should roll up his sleeves, spend time on the ground, and be a part of the changing dynamics in a campaign.

A native Texan, Zak now lives on the shores of Lake Superior in Duluth, MN, with his wife, great pyrenees, two cats, and a wild pollinator garden. Zak is an blues fan and host of Southern Crossroads on Two Harbors Community Radio, also serving on the Board of Directors. He is also a curler at the infamous Duluth Curling Club. As a Beloit College graduate, Zak also serves on the Alumni Board and mentors students. He is a donut connoisseur.

Let’s Work Together.

We bring creativity, strategy, and heart to every campaign—collaborating closely to make your story stand out. Whether you're facing local hurdles or statewide challenges, we’re ready to help you connect with voters in a meaningful, effective way.